Mobile Friendly Approach

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Mobile Friendly Approach

 The term refers to a website that allows a user the usability to do just about everything on a mobile device as they would on a desktop, with minimal effects on site loading time and functionality. While it may not always be possible for a mobile version of a website to mirror every single function of the desktop version, a mobile friendly site typically aims to meet the majority of its mobile users’ needs.
For example, while the desktop version of a website might have large hero images on the home page, the mobile version will likely scale down the size of these photos, or remove them altogether. Similarly, while a desktop version of a website might display photos horizontally across the page, the mobile version may display these photos vertically. When using this web design approach, you may lose some of the functionality a desktop provides, however they typically are functions that are not used as frequently or needed on mobile.





When mobile friendly design first became popular, many businesses were rushing to adapt their existing websites to meet the requirements for functionality. Websites that don’t consider mobile users will likely see fewer and shorter visits, and lower engagement rates, as a result of the longer load times and limited functionality that mobile users will experience.

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